App Design Concept Statement

Our app is called Stall Wall. It's in the realm of social media and is mostly used for fun. It is basically a way of keeping a journal of sorts to log your evenings out so you can remember things that often go forgotten. It is going to have four different features: check-in, text yourself, post to a friends stall and take a photo. These days, Facebook is getting to be huge and everyone is friends with everyone. Parents are also starting to join as well as current and/or potential employers are checking profiles these days so it's really important to keep your profile appropriate.

This app is designed to be kept between close friends and used to keep an account of fun nights or crazy events. This doesn't necessarily mean it is focused towards people who get really drunk all the time and can't remember the happenings the next day, but it can be used for any type of day or night. The check-in feature will allow you to check in at your location based on GPS and will account for the time you checked in and the time you left. If the app is on, it will automatically do this for you. The text yourself feature will allow you to send texts to yourself as reminders in case you feel you might forget something important and you want to remind yourself. You can send texts immediately, for example if someone says something funny and you want to remember the next day or you can set it up so it will send you a text later. The post to a friend's stall feature will allow you to write on a friend's stall to laugh or joke or talk about anything. When you type it out, it will show up as handwriting like on a bathroom stall wall in a bar. Finally, the photo feature will allow you to take a photo and will save it to your evening log, such as the time of the photo, where it was taken, and you can add a caption or title if you want as well.

The main target audience for this app is men and women ages 18 to 29. These are middle to upperclass income people who enjoy spending nights out on the town, going on vacations together, and generally have a tight knit group of friends that share these things together. While this may have similar features to Facebook, this app is more focused towards groups of friends instead of a widespread audience and it takes the main ingredients that makes Facebook interesting and leaves out all the boring parts. Facebook has gotten too big, so this is a great app to use if you want to keep your shenanigans between close friends and want to make a fun account of your events.